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Xerox Unveils Printed Memory Labels for Anti-Counterfeit Product Efforts; Steve Simpson Comments

Xerox Unveils Printed Memory Labels for Anti-Counterfeit Product Efforts; Steve Simpson Comments - top government contractors - best government contracting event
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Xerox-Printed-Memory-20-bit-memory-labelXerox has launched two electronic-based printed labels the company built to store data that can be used to track the condition and verify the authenticity of a product.

Xerox Printed Memory is designed to store up to 68 billion data points and has a rewritable memory of up to 36 bits, while the Xerox Printed Memory with Cryptographic Security has a printed encrypted code that requires a code reader in order to access data, the company said Tuesday.

Steve Simpson, a vice president at Xerox, said the printed memory labels work to “ensure the integrity of a product from the time it leaves the factory to the time it gets into the hands of a customer.”

Xerox subsidiary PARC developed the cryptographic security tool for the printed memory products, which were based on a technology platform Xerox licensed from Thin Film Electronics ASA in December 2014.

Xerox will exhibit the labels at the three-day Pharma Expo conference that is scheduled to kick off on Sept. 28 in Las Vegas.

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Written by Jane Edwards

is a staff writer at Executive Mosaic, where she writes for ExecutiveBiz about IT modernization, cybersecurity, space procurement and industry leaders’ perspectives on government technology trends.

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