CACI International has updated its location planning and customer analysis offering for customers to access the software from different types of web-enabled devices.
The company wants users to plan their location and customer targeting strategies with the InSite Vision product, CACI said Wednesday.
“InSite Vision is the next generation of InSite and will provide bespoke solutions to businesses on a whole new level,” said Martin Salisbury, director of location and field force planning at CACI.
“We also provide our clients with full support and training in their quests to find the best locations and target customers in an efficient and accurate manner for their businesses,” added Salisbury.
The retail, property, banking, care and dining sectors have used InSite software to assess new and existing locations through analysis of customer and catchment data, CACI said.
InSite Vision is built to incorporate developments in the geographic information systems industry and CACI’s Acorn demographics and consumer information into current consumer data.