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Salesforce Launches Cloud-Based Mobile Support Tool

Salesforce Launches Cloud-Based Mobile Support Tool - top government contractors - best government contracting event
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SalesforceLogo EbizSalesforce has unveiled a new customer relationship management platform the company built to help mobile users access on-screen guided support within an Android or Apple iOS application.

The Service Cloud SOS tool is powered by Salesforce’s application programming interface technology in order for businesses to embed a customer support button into mobile apps, Salesforce said Thursday.

Philips, Stanley Black & Decker, Inspirato with American Express and Cars.com have deployed Salesforce’s Service Cloud platform.

Salesforce-backed research says businesses saw an average customer satisfaction increase of 37 percent by leveraging the company’s customer service technology.

Service SOS contains a help button for mobile app users to select for in-app support via live audio and video streams.

The company also designed the tool to help service agents interact with customers in real time and provide step-by-step guidance.

Salesforce will offer a private beta of its Service SOS platform in the second half of this year.

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Written by Mary-Louise Hoffman

is a writer of news summaries about executive-level business activity in the government contracting sector. Her reports for ExecutiveBiz are focused on trends and events that drive the GovCon industry to include commercial technologies that private companies are developing for federal government use. She contributes news content to ExecutiveBiz’s sister sites GovCon Wire and ExecutiveGov.

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